Dawn Productions LLC

Dawn Productions is a New York digital media consultancy which provides both strategic advisory work and hands-on execution, often employing disruptive innovation to drive business goals. Much of its work is in business development. It helps companies and brands grow by finding better ways to monetize and leverage their intellectual property and media assets across multiple media. Recent work has focused on the intersection of video, social media tools, and monetization to drive revenue through syndication, buying triggers, and engagement vehicles with a company, brand, or product. Dawn will help to identify and secure partners, resources, and opportunities - including negotiating the deals and managing the relationships as needed.

Dawn's focus is on:

  • video and digital media monetization, syndication, distribution, deal making
  • online video strategy, partner selection, and execution
  • audience development and viral marketing
  • content and interactive application development

    Areas of special interest include wellness, green and eco living, personal growth, body-mind-spirit, entertainment, fitness.

    Dawn helps its clients to succeed by turning their existing assets into new, productive revenue streams by helping them to identify and assess these assets, and leverage them through alliances with third parties, or by creating new products or services, and managing the product launches.

    Working closely with key senior executives, we
    • conceptualize new directions or possibilities
    • develop plans and programs to make these happen
    • network and evangelize, bringing in the most appropriate strategic partners and products as well as the necessary talent
    • develop, produce or package new products as needed
    Why employ a full team, full time, when you only need specialists to solve a specific challenge. Dawn works on specific projects, so you get exactly the resources you need, at the time you need it. Arrangements can be on a daily, project, or retainer basis. We work on a streamlined process and deliver tangible results. For larger programs that require full creative or technical development, Dawn will either work in conjunction with your existing resources or assemble a specialized team of hand picked associates.

    Our associates are specialists in video, online syndication and distribution, Web 2.0, SEO and SEM, brand marketing, merchandising, video and app production, design and branding, strategic partnering and development, technology, writing and editing, audience development, online PR and buzz marketing.

    Clients have included: Comcast, Best Buy, Penguin Group, iVideosongs, Fox Digital, Beliefnet, Big Buddha Baba Productions, Myjive, Flycell, Classic Media, Yoga Journal, Diversion Media, Lifetime, Bertelsmann, Sheryl Leach Productions, Digital Chocolate, Charity Folks, VisionTV, Aspen Club & Spa, Sapphire Group, PAX, iAmplify, Facing History and Ourselves.

    If you are a company looking for assistance in these areas and/or help moving in new directions, or if you need well-connected outsiders to manage projects when your own internal resources are over-extended, email us at dawn@popenoe.com.